Estate Agency of the Year Awards

Estate Agency of the Year Awards 2016
Estate Agency of the Year
Outstanding Contribution
Regional Winners
Specialist Winners
Individual Awards
Winners by Company Name
Judges' Report
View Photos of the Awards on Facebook
Lettings Agency of the Year Awards 2016
View the 2016 Winners
Preston Baker

Best Financial Services Estate Agency 2016

Preston Baker is a really great business with extremely well considered processes. The directors have taken the time to understand how the clients feel and put in place systems that are robust and resilient but which still feel personal. The marketing is contextual with the financial services fully integrated into the branches; they’re not simply an add-on or nice to have but are utterly intrinsic to the business model. Each branch has their own FSA who has whole-of-market visibility on financial products. The website has been overhauled to provide some fantastic financial planning tools and all possible online entry points are well signposted. The panel particularly loved the cost of moving calculator – it is honest and upfront so fully in line with the Preston Baker ethos, and whilst it may cause people to reconsider moving, it grows the database and gives the team another potential client to help.

Best Medium Northern Estate Agency 2016

Preston Baker is a fast growing and exciting company with innovative owners. It has a definite ‘challenger’ culture and ensures that new staff members are on board with the ethos by making use of psychometric profiling. Both the individual category judge, and the wider panel found Preston Baker to be an exceptional estate agency. The property launch strategy is inspired and there is clear evidence that they’re going great guns. They’re streamlined the marketing processes to get properties online as quickly as possible and have reduced their average time on market accordingly. The website has some fantastic tools including the cost of move functionality which really helps valuers have productive conversations with potential clients. The Local Eyes videos are brilliant. Monthly one-to-ones with managers ensures standards are being maintained and everyone understands the fundamentals of business. Preston Baker achieved near perfect mystery shopping results: this is an agency that is challenging the status quo.

Best Training & Development Estate Agency 2016

In the current post-Brexit climate, successful agents have taken into account the many external pressures and implemented training and development according to these. Preston Baker fits squarely into this category. They were brilliant on the phone and the mystery shopping results were very good indeed. NPS scores are off the scale and the directors have implemented strict KPIs to measure the effectiveness of the curriculum. There is clear career path in place: all the management team have come through the ranks so they know the business inside out - the current Ops Director started as a negotiator. The admin centre recruits 2-3 apprentices each year who then go through an NVQ, a regulatory training programme and an induction programme. To ensure standards are maintained negotiators are assessed monthly against the training criteria and rewarded or re-trained according to their results. For a business of its size Preston Baker has an outstanding training syllabus.