Estate Agency of the Year Awards

Estate Agency of the Year Awards 2016
Estate Agency of the Year
Outstanding Contribution
Regional Winners
Specialist Winners
Individual Awards
Winners by Company Name
Judges' Report
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Lettings Agency of the Year Awards 2016
View the 2016 Winners
Reeds Rains

Best National Estate Agency 2016

Reeds Rains is successfully combining the best of corporate agency reach with thinking like an independent. As a business which is over 150 years old, it has seen innumerable changes to the market, legislation, taxation and myriad other issues and has successfully adapted and evolved the business model to meet these challenges.
It is evident that the team are genuinely interested in building great client relationships. There is a positive culture with consistent standards; the latter is maintained through a mixture of auditing, MAZE questionnaires and Net Promoter Scores. The board reviewed the materials available to clients and now many of them have been moved from discretionary to standard. Reeds Rains has managed to position itself as a strong regional player more so than a national agency. It has its own identity and is growing brand awareness. The team has risen to the challenge, with the result that market share has held up on previous years.

Best Financial Services Estate Agency 2016

Reeds Rains is a proper business with joined-up customer contact strategies. Customers using the Reeds Rains financial services can be assured of access to a wide range of products so they can make an informed choice. The agents and FSAs work on the basis that by being genuinely interested in their customers, they can build a great business and they apply this principle each and every time, offering guidance and support. Clients are supported throughout the process and the attention to detail is apparent from the outset; there is an explanation at the start so clients can prepare adequately for their appointment and get the most out of it. It also gives the team the chance to explain the fee structure which is flexible according to the work involved in the application. Heavy investment in training has resulted in greater client satisfaction whilst increasing staff retention and there is a culture of promoting from within.